What's the first thing you do when hiring a service provider?
If you're anything like 93% of the population you'd start with a quick Google search.
They say "don't judge a book by it's cover", but for better or worse, most of us do.
Would you hire a company that doesn't have a professional looking website?
What if the choice was between the company with a professionally designed website or one whose website looks like it was built by a 5th grader? Nothing against 5th graders, I'm sure some build really nice websites. But chances are you wouldn't even see his or her's site, because it probably doesn't have the necessary SEO (search engine optimization) elements to get it noticed by Google or to a lesser extent the other search engines. This is only achieved by spending thousands of dollars a month on Google Ads or doing the SEO work, day in day out.
Like it or not, a great looking website is just a brochure and won't get any traffic unless Google "chooses" to show it in their search results. Here's a secret, it's not really a choice. They have algorithms and programs called crawlers that search the internet and "crawl" websites to find good content for their search results.
Our goal is to show them what they want to see and they'll return our clients' websites in their top search results. Sounds simple right? It's not, Google algorithms and criteria change daily so your website must continually evolve to keep up or it'll be left behind.
That's where we come in.
Starting with a beautiful mobile responsive web design tailored to your trade and your company's unique position in the market. It'll be strategically designed with SEO elements and keywords in the quantity, quality and placed in the right context. Intended to get your website noticed by Google, so that it in turn it will display your company in the top local search results. And we perform regular maintenance and updates to keep up with Google's policy and the ebb and flow of their algorithms.
What about a company with a "not so great" reputation?
Online reviews can make or break a local business, 48% of consumers surveyed said they wouldn't hire a company with less than a 4 star rating on Google. That's why we offer Reputation Management as an optional but essential service. Ask how we can help curate more 5 star reviews while minimizing the "not so great" ones.
